Types of Surveys

Survey Design

Successful research projects rely heavily on proper design. SRC has experience designing focus groups scripts, cover letters, training materials, and other survey instruments. We can help you prepare and perform interviews, pre-tests, and research pilots. Whether you are just starting out or ready to send, our staff can help in the design phase of your project.

Telephone Surveys

The SRC Telephone Center uses Computer Assisted Telephone Interviewing (CATI) software and a trained team of interviewers to perform consistent, high-quality telephone surveys. The software guides interviewers through questions that help maintain an accurate and smooth process. Interviewers follow strict protocols for conducting interviews, tracking respondents, and converting refusals to completed interviews. These procedures and skills are all learned during the interviewer training process.

Mail Surveys

The SRC can design, print, and scan a self-administered survey where the data is collected by the client or where our center administers the entire data collection process utilizing established data collection procedures. For mail surveys, the SRC provides cost effective envelope stuffing, mailing, and survey receiving services. Our center can facilitate each step of the mailing process including subject recruitment, pre-notification mailings, reminder postcards, and follow-up mailings.

Internet Surveys

Internet surveys are cost effective and the SRC provides consultation on research strategies, questionnaire design, programming, and data management. Survey administration can be either open or closed. Most surveys are written using Qualtrics or RedCap software, which allows us to create customized survey instruments for our clients. This package produces surveys that can be deployed through the web or email. We send invitation and follow-up emails to survey respondents, host surveys on our secure server, and allow clients to view instant response rates and summary statistics via a web portal.

Field Surveys

Successful face-to-face data collection relies on interview and protocol design, staff selection and training, management of scheduling, interviewer accountability and interview quality. SRC personnel are experienced in all these phases and have been screened and trained to provide optimum response rates and neutral data collection in all settings. Investigators can choose from a variety of survey modes, or combine several modes for maximum response.

Focus Groups

The SRC provides a full range of focus group services as well. Examples include question route development, moderator guidelines, recruiting participants, obtaining the site, moderating the session, note-taking, and transcription. 

Multi-Mode Projects

Many projects require multiple methods of data collection. Project details and specific needs or restrictions such as limited funding, the type of targeted audience, personnel limitations, or required response rates may make the multi-mode tactic necessary. The SRC has experience managing multi-mode projects which include telephone, self-administered and mail, face-to-face, and internet surveys, as well as focus groups.

Dynamic Real-Time Ecological Ambulatory Methodologies (DREAM)

The DREAM program includes a range of methods to assess ongoing behavior, experiences, physiology, and environmental factors in people’s natural settings. These methodologies include - but are not limited to - ecological momentary assessment, experience sampling, daily diary techniques, ambulatory monitoring of physiological function, physical activity and/or movement monitoring, and the assessment of ambient environmental parameters. The SRC offers researchers interested in using DREAM survey methods assistance with many aspects of study design, sampling, study implementation, and data monitoring and management.